Legal

Terms of Service

The agreement between you and Bag Equity LLC.

Effective April 23, 2026

1. Acceptance of Terms

By downloading, installing, or using the BagEquity application ("App"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, do not use the App. Your continued use of the App after any changes to these Terms means you accept those changes.

2. Service Description

BagEquity is a financial platform designed for families of youth athletes. The App allows parents and guardians to:

  • Link bank accounts to categorize sports-related spending
  • Automatically calculate and set aside a percentage of spending into a savings account for their child
  • Open and manage a custodial securities account for their child at our brokerage partner
  • Receive contributions from family members and supporters

BagEquity is a technology platform. The custodial account is held at Alpaca Securities LLC, member FINRA and SIPC. BagEquity is not a bank, broker-dealer, or investment adviser, and does not hold your funds.

3. Eligibility

To use BagEquity, you must:

  • Be at least 18 years of age
  • Be a U.S. resident
  • Provide accurate and complete registration information
  • Complete identity verification as required by law
  • Maintain the security of your account credentials

You are responsible for all activity that occurs under your account. If you suspect unauthorized access, contact us immediately at support@bagequity.com.

4. Subscription Plans & Payments

We charge a recurring monthly subscription fee for you (and invited friends and family members, as applicable) to access and utilize certain features of BagEquity’s technology and software platform.

BagEquity offers the following monthly subscription plans:

  • Starter: $15/month (1 athlete)
  • Family: $25/month (up to 3 athletes)
  • Team: $35/month (up to 6 athletes)
  • Coach: Free (view-only access for coaches)

Free Trial: New users receive a 7-day free trial. Auto-Renewal: Your subscription automatically renews each month unless canceled. Billing: Charges are billed via third-party payment processor Stripe on the same date each month.

Additional fees may be charged by third-party financial institutions in connection with your custodial account and payment-processing services provided by third parties. Refer to your agreements with Alpaca Securities LLC and third-party payment processors, as applicable, for additional information on such third-party fees. The custodial account is held at Alpaca Securities LLC, member FINRA and SIPC.

AUTOMATIC RENEWAL

This is a recurring subscription. After your 7-day free trial, your selected plan renews automatically, and your payment method is charged the plan's monthly price each month, unless and until you cancel. Cancelling stops all future charges.

The following terms apply to the automatic renewal of your subscription:

  • Renewal term: Your subscription renews for successive one-month terms. We will not renew your subscription for a term longer than one year unless you give your express written consent.
  • Recurring charges: Unless you cancel, your payment method is charged your plan's monthly price each month (Starter $15, Family $25, or Team $35). The Coach plan is free and is never charged. Applicable taxes may apply.
  • Free trial and price after trial: New paid subscriptions begin with a 7-day free trial. You are not charged during the trial. When the trial ends, your plan renews automatically and you are charged the monthly price shown above, and each month after that, unless you cancel before the trial ends.
  • No minimum commitment: There is no minimum purchase obligation. Your subscription is month-to-month, and you may cancel at any time.
  • One-step cancellation: Open the App, go to Settings, then Manage Subscription, then Cancel. Cancellation takes one step. No phone call, email, or other action is required, and nothing on that screen will delay or obstruct your cancellation. Cancelling immediately stops all future charges. Your access continues through the end of the month you have already paid for.
  • Cancellation timing: To avoid a charge for the next month, cancel before your next renewal date. We recommend cancelling at least 24 hours before your renewal date to allow processing time.
  • Renewal reminders: We will send you reminders about your automatic renewal as required by Colorado law.

These automatic-renewal terms are provided under the Colorado Automatic Renewal law, C.R.S. 6-1-732.

To cancel your subscription, go to Settings > Manage Subscription within the App.

5. Refunds & Cancellations

Subscription Refunds:

  • Subscription fees are non-refundable
  • You may cancel at any time, and your access will continue through the end of your current billing period
  • No partial-month refunds are issued

Chargebacks and Disputes:

  • If you believe a charge is incorrect, contact support@bagequity.com before filing a dispute with your bank
  • We will respond to all billing inquiries within 2 business days
  • If you file a chargeback with your bank, your account may be suspended until the dispute is resolved
  • Fraudulent chargebacks may result in account termination

Contribution Refunds:

  • Amounts added to your athlete’s savings account are non-refundable once processed
  • ACH transfer errors will be corrected in accordance with Regulation E

6. Your Athlete’s Savings Account

BagEquity facilitates the opening of a custodial securities account for the benefit of the child, through our brokerage partner. A custodial account is a securities account, not a bank deposit.

  • The account is held at Alpaca Securities LLC, member FINRA and SIPC
  • Uninvested cash may be swept to program banks, where it is FDIC-insured while it is held at those banks and only while it is held there
  • SIPC protects the account if the brokerage fails. It does not protect against investment loss, and it is not deposit insurance
  • The parent or guardian serves as the custodian with full legal responsibility
  • Under Colorado law, the account transfers to the minor at age 21
  • The parent or guardian and the child are joint account holders
  • BagEquity does not provide investment advice or manage investments
  • The parent or guardian manages the account on the child’s behalf

7. Financial Tracking & Bank Linking

BagEquity connects to your bank accounts through Plaid, a trusted third-party financial data provider.

  • Multi-factor authentication (MFA) is required before linking a bank account
  • Bank credentials are handled exclusively by Plaid and are never sent to BagEquity servers
  • We access transaction data to categorize your sports-related spending
  • Spending calculations are used to determine your contribution amount

You can unlink your bank account at any time through Settings > Linked Accounts.

8. Contributions

BagEquity allows family members, coaches, and supporters to add to a child’s savings account.

  • Contributions may be one-time or recurring
  • Amounts added to a child’s savings are held in that custodial securities account
  • Contributors must be 18 years or older
  • Transfers are processed via ACH

9. Data & Privacy

Your privacy is important to us.

  • All data is encrypted in transit (TLS 1.2+) and at rest (AES-256)
  • We do not sell your personal information
  • We comply with COPPA for children’s privacy
  • Social Security numbers are passed directly to our banking partner and are never stored by BagEquity

For complete details, please review our Privacy Policy.

10. Prohibited Activities

You agree not to:

  • Use BagEquity for money laundering, terrorist financing, or other illegal activity
  • Provide false or misleading information during registration or verification
  • Attempt to access another user’s account
  • Circumvent security measures, rate limits, or access controls
  • Use automated tools (bots, scrapers) to access the App
  • Structure transactions to avoid reporting thresholds

11. Limitation of Liability

BagEquity is provided on an "as-is" and "as-available" basis.

  • We are not financial advisors and do not provide financial, investment, or tax advice
  • We are not responsible for decisions made based on information in the App
  • Our total liability shall not exceed the amount you paid in subscription fees during the preceding 12 months
  • We are not liable for delays, errors, or failures caused by our third-party partners (Alpaca Securities LLC, Plaid, Stripe)

Bag Equity LLC makes no warranties, express or implied, regarding the reliability, accuracy, or availability of the service.

12. Dispute Resolution

If you have a dispute with BagEquity:

  • Step 1: Contact support@bagequity.com. We will respond within 2 business days.
  • Step 2: If the dispute is not resolved within 30 days, either party may initiate binding arbitration.
  • Arbitration will be conducted by the American Arbitration Association (AAA) under its Consumer Arbitration Rules.
  • Arbitration will take place in Denver, Colorado.
  • You agree to resolve disputes individually and waive any right to participate in class actions.

Nothing in this section prevents you from filing a complaint with the Consumer Financial Protection Bureau (CFPB) or your state attorney general.

13. Termination

You may cancel your account at any time through the App settings.

  • Upon cancellation, your subscription access continues through the end of your billing period
  • Savings account funds remain available and are not affected by App cancellation
  • Personal data will be deleted within 30 days of account closure, except data we are legally required to retain
  • Financial records are retained for 7 years as required by federal regulations
  • We reserve the right to suspend or terminate accounts that violate these Terms or applicable law

14. Governing Law

These Terms are governed by the laws of the State of Colorado, without regard to conflict of law provisions. Any legal action not subject to arbitration shall be brought in the state or federal courts located in Denver, Colorado.

15. Changes to Terms

If we make important changes to these Terms:

  • We will notify you by email and in the App
  • You will have 30 days to review changes before they take effect
  • Continuing to use the App after that means you accept the changes

16. Contact Us

If you have questions about these Terms of Service:

Email: support@bagequity.com Mail: Bag Equity LLC, 1001 Bannock Street, Denver, CO 80204

Questions

Email support@bagequity.com and we will get back to you.